What is the idea of adding programs to OneInsight (from Marketo)?
OneInsight has built-in program sync which can show all or specific programs and their members directly in OneInsight. For each individual, OneInsight provides a list of all programs that the person has been a member of in the last 30 days. Additionally, it allows users to change a program status for people directly from within the interface.
The program sync configuration can be found in “Program Management”, and will automatically keep the programs in OneInsight up to date with the programs and their members in Marketo. Read more: "
Synching program information to OneInsight".